Google: duplicate content material can’t be decided as a proportion

Google Zurich Reception

There isn’t any actual assertion as to the proportion of two pages that should be the identical for Google with the intention to charge them as duplicate content material.

What precisely is duplicate content material? A basic definition could be as follows: if there’s content material on two pages or beneath two totally different URLs that’s utterly or largely comparable, duplicate content material may be assumed.

Duplicate content material has varied disadvantages. The most important disadvantage is that the content material of various pages can compete within the search, which may have a detrimental affect on the rating. Additionally it is doable that as a web site operator, chances are you’ll need to see a particular URL within the search outcomes, however as an alternative, a special URL seems within the code snippets because of the duplication.

One query that many site owners ask is: when can we begin speaking about duplicate content material? How massive ought to content material overlaps be for Google to just accept duplicate content material?

That was the query within the webmaster’s hangout on March 26 (Video not but on-line). Johannes Müller replied that it was primarily the primary content material of the pages that mattered. If they’re the identical and there are, for instance, totally different menus or different web page objects, there’s most likely duplicate content material.

When requested if there was a sure proportion of the identical content material as a threshold for duplicate content material, Müller replied that there was no such restrict.

This implies: even when two pages have totally different objects such because the menu, footer or some widgets, however the primary content material is similar, there’s probably duplicate content material. This can be vital, for instance, for worldwide web sites that use totally different layouts for various nation variations, however the texts and different important content material are the identical.


Christian Kunz

By Christian Kunz

search engine optimization skilled. Do you want recommendation in your web site? Click on right here.


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